Get More Local Customers Without Spending a Dime on Ads

Want more people to find your business online? Google Business Profile posts are a simple, free way to stand out in local searches and attract more customers.

What Are Google Business Profile Posts?

These are short updates that show up when people search for your business on Google. Think of them as mini-ads that appear right in your search results—showcasing your latest news, deals, events, and products exactly when potential customers are looking.

Why Your Business Needs This

Most of Your Competitors Aren’t Using Them

Many businesses still don’t know about this feature, which means you can easily stand out. When customers compare local businesses, yours will look more active and up-to-date.

It’s Completely Free

Unlike paid ads, Google Business Profile posts cost nothing. You get prime space in search results without spending a dime on advertising.

Build Trust with Real Customers

Show the human side of your business. Share behind-the-scenes moments, introduce your team, or highlight happy customers. This helps people feel more comfortable choosing you over faceless competitors.

Test What Works

Posts disappear after seven days, making them perfect for trying out different promotions or messages to see what your customers respond to best.

What You Can Post

Updates: New services, business news, or seasonal changes Events: Sales, workshops, open houses, or community events
Special Offers: Discounts, promotions, or limited-time deals Products: New items, bestsellers, or seasonal favorites

How to Get Started

1. Go to your Google Business Profile and click “Posts”
2. Pick your post type (update, event, offer, or product)
3. Add a great photo and write 100-300 words about it
4. Include a button like “Learn More” or “Get Offer”
5. Hit publish!

Quick Tips for Success

• Use good photos – they grab attention and get more clicks
• Write like you’re talking to a friend – keep it friendly and easy to read
• Post regularly – aim for at least once a week to stay visible
• Make it easy to act – always include a clear next step for customers
• Try different things – see what types of posts get the best response

The Bottom Line

Google Business Profile posts are one of the easiest ways to get more visibility for your local business. They’re free, they work, and most of your competition isn’t using them yet.

Start posting today and watch more customers discover your business. It only takes a few minutes, but the results can last much longer.

Need Help Getting Started?

Setting up and managing Google Business Profile posts can feel overwhelming when you’re already running a busy business. If you’d rather focus on what you do best while someone else handles your online marketing, I’m here to help.

I specialize in helping local businesses maximize their Google visibility and attract more customers. From optimizing your business profile to creating engaging posts that convert, I’ll handle the technical stuff so you can focus on serving your customers.

Ready to get more customers finding your business online? Contact me today for a free consultation and see how I can boost your local presence.